Marketing Executive
Overview
Position: Marketing Executive
Location: Sharjah, UAE
Industry: Beauty & Fragrances
Key Responsibilities:
Develop and execute localized marketing campaigns and digital strategies for key markets, including the Middle East, North Africa, and French-speaking regions.
Create, adapt, and proofread marketing content across all channels (social media, email, website, print) ensuring brand consistency and cultural relevance in French, Arabic, and English.
Manage and grow the brand's social media presence, community engagement, and digital advertising for targeted audience segments.
Conduct market research to monitor trends, competitor activity, and consumer insights within the mid-premium perfume segment to inform marketing strategies.
Coordinate with sales, design, and external agencies to launch promotions, new product introductions, and retail activations.
Analyze campaign performance metrics and prepare reports to measure ROI and recommend optimizations.
Support the planning and execution of events, exhibitions, and partnerships to enhance brand visibility and positioning.
Desired Qualifications:
Bachelor’s degree in Marketing, Business, Communications, or a related field.
Proven experience (3+ years) in a marketing role, ideally within the perfume, beauty, luxury, or FMCG sector.
FULL professional proficiency in French, Arabic, and English (written and spoken) is mandatory.
Strong understanding of digital marketing tools, social media platforms, and content creation.
Creative mindset with excellent copywriting, communication, and interpersonal skills.
Ability to work in a fast-paced environment, manage multiple projects, and meet deadlines.
Cultural awareness and sensitivity to adapt messaging for diverse markets.
Benefits:
Attractive compensation package commensurate with experience in a dynamic industry.
Five-day work week in a modern office environment.
Opportunity to shape the voice of prestigious fragrance brands in international markets.
Career growth path within a passionate marketing and brand team.